How to Attract/Commit

How to Attract (and Keep) Young Workers to “Non-Sexy” Jobs

As a leader, employer or contractor in a skilled trade industry, you know that recruiting and developing the under-30 demographic can be a challenge. Many young people don’t consider skilled trades “sexy”—and that belief can hold them back from performing to their full potential.

In this high-energy and content-rich presentation, Eric Chester reveals today’s best practices for recruiting, training, managing, and motivating young workers. He integrates best practice examples from recruiters, HR professionals, and other knowledgeable industry leaders. Discover how to increase interest, build application flow, and develop an invincible workforce from the inside out!

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Your presentation was engaging and humorous, and at the same time it underscored the importance of understanding this next generation of employees…Thank you for a great presentation!

— Tim & Richard Smucker, Chairman of the Board & CEO